The GB's Club

For the past few years, during October, Atlas has hosted a fundraising event for the Queenstown Mountain Bike Club called 'Pints for Wynyard'. Last year alone we raised a whopping $6,794.50!

This year a ton of other good bastards have jumped on board to sponsor the event. We decided to change the title so we could truly capture the new awesome supports we have this year. So welcome to THE GB's CLUB (The Good Bastards Club).

From October 16 until November 20 Atlas is going to donate heaps of $$$ from all our GB's products – beer, food, coffees, drinks etc! The more you eat and drink, the more money we raise! All you need to do it get down to Atlas and treat yourself over the five weeks and a ton of cash will be donated to the mountain bike club. The money raised is going to epic new trails, jumps and track maintenance in the Wynyard/Fernhill area!

This fundraiser is not possible without the help from all these Good Bastards:

Steamer Wharf, Altitude Brewing Studio, Octane Coffee, Ivy & Lola’s, Emerson’s Brewery, Coopers Brewery, Thatcher's Cider, Bidvest, QT Laundry, Tuatara Brewing, Zeffer Cider, Terraces, Garage Project Brewery, European Bakery, Southern Hospitality, Liquor King, Alpine Milk, Farelli's.

Don't be shy this month, come on down to Atlas and help us, and the GB's, support the Queenstown Mountain Bike Club. Happy eating and drinking!

Pints for Wynyard is On!

Tomorrow sees the start of our October promotion. We’ve teamed up with Emerson’s, Coopers, Altitude Brewing Studios, Zeffer, Invercargill Brewery and Beaver Liquor/Betty's to donate one dollar from every pint of draught sold at Atlas to the Wynyard Freeride Terrain Park. We raised a substantial amount of money for Wynyard last year so we are aiming to do the same this October. Last year’s dollars contributed towards various works at the terrain park including:

- Two new pro line jumps on the Dream Track
- A new safer walk-up track for Mini Dream
- Rebuilding the beginner lines for better progression
- Re-routing a section of the downhill track to stop an erosion problem
- Maintenance of the downhill track and jumps area.

Currently QMTBC, who maintain Wynyard with local contractor Phatlines, are in the process of getting many of the older wooden features inspected by an engineer. It’s likely that some will need replacing so we're sure any money raised at Atlas this October will yet again put to good use.

So, if you happen to be strolling into town for a quiet pint why not drop in and enjoy one at Atlas? Not only will you be sipping on a quality beer but you’ll be helping out with a great community cause - without even moving from your chair!

As always, please enjoy your pints responsibly

Coming soon.... Zeffer Cider!

You wanted it, we're getting it!

The Zeffer cider we served last Summer went down a storm so we are bringing it back for Summer 2012.

We'll have the Zeffer apple cider on tap and the Zeffer pear cider could make an appearance in bottled form...

Zeffer is a Kiwi-owned company who use New Zealand grown fruit in their cidery in Matakana. They use no cane sugar, and leave the ciders unfiltered so they are packed with flavour!

Deeelicious!