The latest from Atlas
Showing posts with label Coopers. Show all posts
Showing posts with label Coopers. Show all posts

Sunday, 29 May 2016

Atlas Bike Convention Season Ender Party Success

One more excuse to celebrate another epic season of shredding in Queenstown, take a rest for winter and welcome the snow. No excuses needed to raise some money for our local QMTBC! Thanks to everyone who came out for a massively successful night and fun times!!!

The crew at Atlas want to let you know that we've raised a whopping $3,045 for the Queenstown Mountain Bike Club with our season ender party this year!

We couldn't do it without our ever supportive and amazing sponsors. You're all absolute legends and we want to give you all a HUGE shout out:

Also a big thank you to GC Fraser Gordon for keeping you entertained as MC all night long and Callum Wood for his epic photography skills! Check out the rest on our Facebook page.






Friday, 16 October 2015

The GB's Club

For the past few years, during October, Atlas has hosted a fundraising event for the Queenstown Mountain Bike Club called 'Pints for Wynyard'. Last year alone we raised a whopping $6,794.50!

This year a ton of other good bastards have jumped on board to sponsor the event. We decided to change the title so we could truly capture the new awesome supports we have this year. So welcome to THE GB's CLUB (The Good Bastards Club).

From October 16 until November 20 Atlas is going to donate heaps of $$$ from all our GB's products – beer, food, coffees, drinks etc! The more you eat and drink, the more money we raise! All you need to do it get down to Atlas and treat yourself over the five weeks and a ton of cash will be donated to the mountain bike club. The money raised is going to epic new trails, jumps and track maintenance in the Wynyard/Fernhill area!

This fundraiser is not possible without the help from all these Good Bastards:

Don't be shy this month, come on down to Atlas and help us, and the GB's, support the Queenstown Mountain Bike Club. Happy eating and drinking!



Saturday, 14 March 2015

Gorge Road Rock Jam

We are excited to be involved in this extra addition to the Queenstown Bike Fest Event Calendar... put Sunday 22nd in your diaries as from 5 - 10pm the Gorge Road Rock Jam will be on! It's a fundraising event so pop along for some high jinks and to help raise a little cash for the Gorge Road Jump Park.

Atlas are providing the refreshments in the form of delicious Emerson's, Coopers and Altitude beers along with some pulled pork and gravy buns. There will be three bands playing, lights so the riding can continue into the night and some amazing spot prizes up for grabs from sponsors of the event.

See you there!

Gorge Road Rock Jam | 22nd March 2015 | 5pm-10pm



Thursday, 27 November 2014

Season of Shred 2014

Last Sunday went off with a bang at Atlas a great crowd gathered to celebrate the start of the mountain bike season at the Season of Shred party. The aim of the party was to raise some money for QMTBC's Long Live the Loop campaign which will see improves made to the Fernhill loop track.

This year saw the addition of a jump competition at the start of the evening, to kick off proceedings. A few local riders hucked themselves off a ramp set up on the wharf-side and into the lake, all competing for the best trick prize. 

The comp saw Nick Dethridge winning the DHaRCO gear for best trick. Biggest huck went to Sean McCoul. Bob Latchem won the Women's Best Trick accolade and Meagan Mee Wilken attempted a rad 360 so also deserves a shout out. Emmerson Wilken and Conor Macfarlane both landed double backies, and Jarrah Healy also put in a huge buck. And finally, to the delight of the crowd, Jono Head did a run in his undies!

The evening then commenced in earnest with the beer flowing (big ups to our friends at Coopers for donating some Special Reserve beer!) and with delicious food specials available from our neighbours at Farelli's Trattoria, who allowed us to expand into their premises for the evening. 

The raffle kicked off with a load of wicked prizes to giveaway. Heartfelt thanks to all the business who contributed to the raffle with such generosity, we were blown away. Top prizes were a $1000 voucher from H & J’s Outdoor World, won by Ryan Roach, and two full day trips with Queenstown Bike Taxis valued at $600 each won by Will Kemp and Ryan Roach (again - lucky Ryan!).

DJ Justin then continued to spin the tunes into the night. It was another epic fundraiser which saw us raise a total of $5360 for QMTBC! We are so stoked to have raised this much money and we know it will be put to great use.

Thanks again to all the businesses that contributed to the event and to the raffle. Thanks to all the volunteers who helped with this event - Indri, Jo, Samantha, Amy and Rosie on ticket and T-shirt sales; Nikki, Helen and Robin on crowd control. Thanks to Emmerson and Meagan for building the awesome ramp; Jimmy for the bike lifting; Fraser for his ever solid MC skills and Callum Wood for the fantastic pictures of the event. Thanks to Steamer Wharf and Real Journeys for letting us use the wharf for the trick comp, thanks to the Atlas and Farelli's staff and last but not least, thanks to everyone who came out and supported the event! 



Friday, 14 November 2014

Pints for Wynyard Grand Total



October saw our 2nd Pints for Wynyard campaign where we joined forces with our friends at Emerson's, Coopers, Zeffer, Altitude Brewing Studioes, Invercargill Breweries, Tuatara and Betty's to donate $1 from every pint sold to the Wynyard Freeride Terrain Park. We managed this year to raise a whopping $6794.50! Woo hoo! We've got no doubt that the money will be put to excellent use by the club once again. Thanks to our brewing friends for helping use make a great contribution to the Queenstown community that we know will most definitely be appreciated.

And don't forget if you want to support QMTBC club some more... become a member. You'll be helping the club continue with their stellar work and you also get a ton of very nifty discounts at with many businesses around town, it's a win, win, win, win situation!


Thanks again to everyone who supported 2014's Pints for Wynyard, we hope you'll be pulling up a bar stool and sedately sipping on a craft brew next year too.


With thanks,


The Atlas Team :-)

Tuesday, 11 November 2014

Season of Shred 2014 - Prize List!

Preparation for our 2014 Season of Shred Party is well under way here is the current prize list!

  • 2 x Nights in the "new flash-as one bedroom apartment” Pinewood Lodge - $550
  • 1 x Paragliding jump with G-Force x $190
  • 4 x Party passes on the Luanda - $140
  • Surprise gift from Bikeaholic
  • 1/2 half day DH bike rental from Vertigo with pass - $134

Big thanks also go to the good folks at Coopers for generously supporting the drinks specials and also to Farelli's Trattoria for allowing us to expand into their premises for the evening.

Tuesday, 30 September 2014

Pints for Wynyard is On!





Tomorrow sees the start of our October promotion. We’ve teamed up with Emerson’s, Coopers, Altitude Brewing Studios, Zeffer, Invercargill Brewery and Beaver Liquor/Betty's to donate one dollar from every pint of draught sold at Atlas to the Wynyard Freeride Terrain Park. We raised a substantial amount of money for Wynyard last year so we are aiming to do the same this October. Last year’s dollars contributed towards various works at the terrain park including:

- Two new pro line jumps on the Dream Track
- A new safer walk-up track for Mini Dream
- Rebuilding the beginner lines for better progression
- Re-routing a section of the downhill track to stop an erosion problem
- Maintenance of the downhill track and jumps area.


Currently QMTBC, who maintain Wynyard with local contractor Phatlines, are in the process of getting many of the older wooden features inspected by an engineer. It’s likely that some will need replacing so we're sure any money raised at Atlas this October will yet again put to good use.


So, if you happen to be strolling into town for a quiet pint why not drop in and enjoy one at Atlas? Not only will you be sipping on a quality beer but you’ll be helping out with a great community cause - without even moving from your chair!

As always, please enjoy your pints responsibly

Thursday, 18 September 2014

Voucher giveaways and assassinations - there's a whole lot happening at Atlas.





We've got lots going on at Atlas at the moment. To coincide with our website refresh this week we're giving away $250 of Atlas vouchers along with some steak vouchers. Want to be in to win? We'll be posting some Atlas-related questions on our Facebook page over the course of the next week. All you have to do is:

1. make sure you like our giveaway posts and Facebook page
2. wait until you have all five answers to our Atlas questions
3. direct message us the answers and if they are all correct you're in the draw! 

The winners will be announced Friday 26th Sept. Check out our Facebook page for more details.


Wes, our general manager, is also running a game of Assassins with sign up ending on the 21st Sept. It's $5 to join the game and is open to anyone in Queenstown over 18 who wants to enter.  A member of the Atlas Alumni, Eoin, ran a game a few years ago and it was a total hit (no pun intended). Again, you can find out more on our Facebook page, so give it a like or pop into Atlas for more information. It'll be loads of fun, just watch your back! 


Next month see the start of our Wynyard promotion. For the month of October Atlas will donate $1 from every pint sold to the Wynyard bike park. We raised a stack of dollars last year for QMTBC, who mantain Wynyard, so hopefully we can do the same this year. This is also being supported by the good folks at Emerson's, Coopers and Altitude so big thanks to them.


And finally once November rolls around and the MTB season is in full flow, it'll be high time for an Atlas style knees-up to celebrate - dates and more details follow. We'll also be welcoming Amy back to the helm of Atlas after her enviable winter of global gallivanting. There's loads going on so call in and see us soon.

'Til next time!

Sunday, 23 June 2013

What's on tap?

A Kiwi (with a little Aussie) craft-beer compilation
Lots is on tap! 

If you haven't been in to Atlas since the Queen's Birthday then you won't have seen our shiny new taps, we've now got a total of 10 different beers on the lines. 

We'll continue to pour our regular favourites but we are super excited that we can now bring you more guest beers from different NZ brewers. Hoorah!